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CIO debate on how utilising customer identity data can drive revenue.
6 October, 2016 @ 6:30 pm - 9:30 pm
Horizon brings together innovation leaders from the supply and use side to collaboratively seek opportunities.
In Association with
Following a key piece of research into CIOs and marketing decision makers across six vertical markets including retail, media, utilities and financial services, Horizon and Amido invite you to a CIO and CMO debate on: How utilising customer identity data can drive revenue.
This event only will discuss how organisations are utilising their ever-increasing amounts of customer data to personalise customer experience, increase long-term engagement and drive revenue.
Including an overview of the key research findings from a report created by Icon Business Media in association with cloud and customer data specialists Amido. Guest speakers include Bob Strudwick, CTO at online retailers ASOS who will be talking about the business drivers behind the identity solution at ASOS, and a panel of current and ex-CIOs and identity experts who will be debating:
- What are CIOs doing to solve the increasing problem of multiple customer data sources
- Whether multichannel strategies have created or broken down barriers between IT and marketing
- Which sectors are leading the way in achieving a single customer view
Register for the event here
This event is ideal for CIOs and CDOs who are responsible effective and consistent use of data to support revenue growth.
This event is hosted by business innovation title Horizon and its Editor Mark Chillingworth and Amido, a technical consultancy specialising in assembling and integrating proven cloud technologies to improve customer data and identity management.